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McDonald's Cookie Policy

This policy helps to explain the occasions when and why cookies may be sent to you when you visit the websites of McDonald's Restaurants Limited (referred to in this policy as "we", "us" or "our") and how you can block and/or delete cookies.

What are cookies and how do they work?

"Cookies" are text-only pieces of information that a website transfers to an individual's hard drive or other website-browsing equipment for record-keeping purposes. Cookies allow the website to remember important information that will make your use of the site more convenient. A cookie will typically contain the name of the domain from which the cookie has come, the "lifetime" of the cookie, and a randomly generated unique number or other value. Like most websites, we use different categories of cookies for a variety of purposes in order to improve your online experience.

Depending on the purpose, we use session cookies, which are temporary cookies that remain in the cookie file of your browser until you leave the site, and persistent cookies, which remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of the specific cookie).

What cookies do we use?

Google Analytics cookies: we use the free Google Analytics tool (see http://www.google.com/analytics/) to collect and analyze site statistics. Google Analytics mainly uses first-party cookies to report on visitor interactions on this website. These cookies do not collect any personally identifiable information and are only used for the statistical collection of data such as visits and page hits. Google Analytics’ cookies store IP addresses but we cannot link those addresses to any individual or path through the website. Google uses the cookies to read information and evaluate visitors’ use of the website in the form of statistical reports that we can access. The Google Analytics’ code is incorporated into this website’s code so that our site serves the cookies, but Google has access to the cookies. You can stop being tracked by Google Analytics across all websites by going to Google's site here.

Google Analytics' terms require us to reproduce the following wording in this policy:
"This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above."

You can also read Google's Privacy Policy for Google Analytics.

Does this policy change?

This Policy was last updated in May 2012. From time to time, it may be necessary for us to change this cookie policy. This might be for a number of reasons; for example, it is not currently our policy to enable purchases of merchandise online via any of our websites, but if this policy were to change we would wish to use cookies to keep track of your online purchases, to keep your purchases secure and to assist you with making them. So, we suggest that you check here periodically for any changes.

Feedback

If you have any questions or feedback on our Cookie Policy, please contact us at info@ie.mcd.com.

How to Contact Us

If you have any questions about our McDonald's Cookie Policy, please contact us at:
McDonald's Restaurants of Ireland Limited,
7 Richview Office Park,
Clonskeagh,
Dublin 14.